[Agent Marketing Tip] 10 ways you can utilize your Branded Virtual Tours today
Aug19

[Agent Marketing Tip] 10 ways you can utilize your Branded Virtual Tours today

For the majority of homes I photograph, I provide the Listing Agent with a Virtual Tour. The Tour comes in two versions: unbranded for the MLS (see example); and a branded version (see example). The branded tour features the Listing Agents’ photograph, company name & logo, phone, email, web address + a list of all of that Agents’ active tours. How to utilize the unbranded tour version is straight-forward, insert the...

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[Tourbuzz Marketing Tool] Embed your Tour into Your Website or Blog
Jul15

[Tourbuzz Marketing Tool] Embed your Tour into Your Website or Blog

To gain additional exposure for your listings OR to to Showcase what you can offer a Home Seller in how you present a home to the market with professional photography, floor plans & virtual tours — consider embedding your Tourbuzz Tours into your website or blog posts. See below for an example embedded Tour. View this tour in a new window. Access the Embed Code & Copy it The embed code is available for your to copy from...

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Photo Order | Choosing a different Lead Image for the MLS to your Virtual Tour
Jun30

Photo Order | Choosing a different Lead Image for the MLS to your Virtual Tour

As I photograph and order the images of a home for sale, I try to introduce and orientate a potential buyer to the property in a logical and helpful way. Often the first image that appears in my Virtual Tours is a Wide Shot showing the extent of the property, but that is not necessarily the image that you should place first when ordering the photos in the MLS. Let me explain via an over-exadgerated example: 1772 Sugar Lane in Niles...

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[Agent Marketing Tip] Add Your Best Tours to your LinkedIn Profile
Jun19

[Agent Marketing Tip] Add Your Best Tours to your LinkedIn Profile

You spend good money on Professional Photos, Virtual Tours & Floor Plans — so get the most out of your investment!┬áLinkedIn.com has a great feature that allows your to Showcase your Tours to your Connections on LinkedIn in a very visible way. By adding the Branded Tour Link of a couple of your best Tours across different price ranges, you can visibly showcase to a potential home seller how you can present their home to the...

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[Agent Marketing Tool] Brand your short URL’s using bit.ly
Mar26

[Agent Marketing Tool] Brand your short URL’s using bit.ly

With approximately 95% of home-buyers using the internet to help search for a home, as a Realtor you also need to engage online to gain clients and assist them with buying and selling a home. This will involve communicating with a single client directly via email and sending them links to listings, Google Maps, vendors services and blog posts etc, covering all the information they need to know to facilitate the home searching, buying...

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[Agent Marketing Tip] Get noticed with the best Real Estate Yard Signs in Town!
Mar12

[Agent Marketing Tip] Get noticed with the best Real Estate Yard Signs in Town!

From my experience working with Real Estate Agents, plus my observations driving around neighborhoods traveling to my real estate photo shoots, the vast majority of yard signs out there are the step-into-the-ground variety. These signs have a host of benefits, like being easy to transport and install. There are however alternative sign types. As an example, Kristi Ryan of RE/MAX 100 uses signs that hang from posts that are dug into...

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